Category: Beyond Social

Google Maps rolls out handy Q&A update

By Peter Bain There’s a pretty cool development coming out of Google Maps at the moment. Google is rolling out a new feature that lets users post questions and answers on business listings. Plus, business owners can now share frequent…

Too hip to be a square

By Sophie Nettlefold This week Facebook rolled out a more engaging look for Facebook Page profiles and the user interface, and you might have noticed the shape of your Page’s profile picture update from square to circular (hello Instagram!). This…

Red Wing Epic Stories

By Alexandra Burgos In a unique marketing campaign that is both emotional and authentic, Red Wing Shoes is inviting customers to submit the “epic stories” behind their boots via a dedicated page on its website. The brand’s marketing team will ‘select the most…

Sparkke Change: booze with a social conscience

By Alexandra Burgos ‘The Sparkke Change beverage company is booze with a social conscience – the refreshing taste of a better future.’ Powered by a group of young women in Adelaide, Sparkke is a progressive social enterprise that is raising…

Facebook introduces advertising on Messenger

By Anna Boucaut Facebook has now opened up the ability to use Messenger as a placement for website click advertisements to all advertisers globally – allowing advertisers to reach their target audiences whilst they are active and engaged on the…

Facebook launches Marketplace

By Rosie Thompson Are you one of the 450+ million people visiting ‘buy & sell’ Facebook groups each month? Well, do we have news for you! Facebook have officially launched Marketplace; a convenient (and brilliant!) destination to discover, buy and sell items…

How to Amplify Your Next Event

  By Rosie Thompson Almost every event these days uses social media to generate buzz in the lead-up, during, and post event. It is very common for events we attend to have a hashtag attached to it; from sporting events…

Introducing Instagram Stories

  By Phoebe Bullen Are you concerned about overposting on Instagram? Worried your post doesn’t quite with the overall feel of your newsfeed? Well, Instagram have a solution so that you can sleep easy… Introducing Instagram Stories. In a bold…

Is musical.ly the next big social contender?

  By Rosie Thompson  musical.ly is sweeping the tween nation, and has proved to be a powerful social platform that will sit with the likes of Snapchat and Instagram. So if you thought this was just a fad, it might…