How’s your digital advertising strategy?

 By Phoebe Bullen

In an ever-changing landscape, it’s hard to keep up with the progression of digital marketing trends. As social media and digital marketing trends continue to evolve at such a rapid rate, so too should your brand’s digital advertising strategy. It’s all about finding balance and figuring out what works for your brand. Yes, you must identify and recognise current trends, but you should also settle on a realistic and actionable strategy that will open up new opportunities to reach and engage with a larger audience.

The lovely folk over at Mashable interviewed 11 entrepreneurs from Young Entrepreneur Council (YEC) to discover what new social digital advertising strategies they have found to be successful, including WeChat marketing, Snapchat geofilters, native advertising, video content and more. Find out exactly what they had to say here.

Interested in adding this to you social arsenal? Contact your Servant team and let us help you through the process so you get the best out of your digital.


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