Tag: Pinterest

Pinterest’s New ’Shop the Look’ Pins

Have you considered the potential of Pinterest for your business? Pinterest only has 200 million monthly active users but those who do use the platform come with high purchase intent. A recent report showed that 90% of weekly Pinners use…

Pinterest Enters the Video Advertising Game

Pinterest is introducing video advertisements targeted for search results and feeds. This makes sense, given video will be key to increasing Pinterest’s revenue in 2017. Having linked with Moat and Nielsen to give marketers accurate data through third parties, Pinterest…

Advertising on Pinterest

By Rosie Thompson Pinterest has recently opened up its advertising to every small and medium sized advertisers in the USA. After 18 months of beta testing, Pinterest has launched their self-serve advertising platform, allowing brands to buy Promoted Pins and…

Google Plus is getting a makeover

Google + is getting a makeover, adding Pinterest-like collections to its platform. Collections let users group similar posts (such as pictures of cats, makeup tips or pictures from a recent holiday) into different topic-based sections. These can be shared privately,…