Tag: Snapchat

Snapchat’s New Advertising Opportunities

Did you hear about Snapchat expanding advertising opportunities? Snapchat is now taking a step in its monetisation efforts by opening up its advertising to all. Snapchat originally only provided access to its API to approved developers but now all advertisers…

Better late than never

  By Sophie Nettlefold It’s not news that video is dominating social media as is evident with the rise of SnapChat’s 4 billion to 10 billion views per day in less than a year. Knowing this, it makes sense for LinkedIn…

How to Win Friends and Influence People

By Sophie Nettlefold By now you would have heard of ‘influencer marketing’ as the next big thing (that is already here!) and brands are enjoying the fact that fellow consumers are qualifying purchasing decisions. These consumers are looking to their…

Your Snapchat game is about to get A LOT better

By Anna Boucaut Welcome Snapchat Chat 2.0, we are very excited to have you! Last week Snapchat released its latest software update and we couldn’t be more excited. The app has officially taken on the messaging app leaders, Facebook and Whatsapp,…

Snapchat’s 2016 entrance

By Anna Boucaut Snapchat’s release of customised geofilters is a game changer! You will now be able to create the perfect geofilters on Snapchat for your next party, wedding or event! The company is rolling out “on-demand” geofilters which allow…

The Value of Video

By Phoebe Bullen Now here’s a stat for you… Facebook users watch more than 8 billion videos on the network every day – up from 1 billion in 2015! As the consumption of video continues to grow, brands are turning…

Social media: every minute of the day

  Every minute of the day showcases how the ‘internet population’ uses and interacts with social media. A few highlighted statistics: Facebook users like 4,166,667 posts (every minute of the day) YouTube users upload 300 house of video (every minute…

It is but it isn’t: Snapchat taking over Facebook users

Snapchat has as many daily active users as Facebook. So why aren’t you using it for your business? “Snapchat has nearly 100 million daily active users, CEO Evan Spiegel said on stage at Re/code’s Code Conference Tuesday evening. That’s about as…