Tag: social media

New Facebook Video Uploader

Is video the future of Facebook? Zuckerberg has always said that video with be a major player in Facebook’s future and it looks that way with the social networks newest update aimed toward video. YouTube continues to be the number…

Job Advertising on Facebook

Did you know that Facebook is entering the job advertising market? Facebook is expanding the ability to apply for jobs directly on Facebook to more than 40 additional countries. This comes after trailing an on-platform job listing in North America….

Hashtags and Links now available on profiles!

A new feature on Instagram is opening new opportunities for marketers! Instagram has released a new links option for user’s profile bio’s. Users are now able to add clickable hashtags and links to others Instagram profiles in their bio details….

‘New Posts’ Feature on Instagram!

Did you hear that Instagram is trialling a feature that will bring back the chronological order news feed? In June 2016, the photo sharing social media network revealed that its feed would be curated by an algorithm. This move was…

YouTube’s New Studio Tool

Did you hear that YouTube Studio is becoming the new default? The trials for the new studio tool have been in testing for just under a year now. This new tool is an alternate to Creator Studio and will become…

Pinterest’s New ’Shop the Look’ Pins

Have you considered the potential of Pinterest for your business? Pinterest only has 200 million monthly active users but those who do use the platform come with high purchase intent. A recent report showed that 90% of weekly Pinners use…

Snapchat’s New Advertising Opportunities

Did you hear about Snapchat expanding advertising opportunities? Snapchat is now taking a step in its monetisation efforts by opening up its advertising to all. Snapchat originally only provided access to its API to approved developers but now all advertisers…

Shoppable Instagram Posts available in Australia!

Have you heard about shoppable Instagram posts? Recently, Instagram has allowed Australian retailers to have access to Instagram shopping tags. This was trialled back in 2016 by the US and allowed brands to tag items with product and pricing information….

Measuring ROI for Influencers

Have you heard about the influencer reach metric? Based on the ROI Influencer Score, model Gigi Hadid was the top influencer in fashion for the month of February. Alana O’Herlihy, Getty Images It’s no surprise that many brands are turning…